There are various advantages to transitioning your company to reusable bags. First, you convey a
statement to employees and customers that your organisation appreciates environmental
Add A Competitive Advantage
An investment in natural canvas tote bags could pay off quickly, especially if you charge a higher
price for the items and services you provide. So, suppose your competitors have not yet made the
switch to cotton bags and eco-friendly packaging. In that case, you have an opportunity to
position yourself in this market and acquire a competitive advantage to become the top Cotton
Enhance Your Brand
Cotton bags benefit your company in two ways. For starters, they may make your brand
physically stunning. Branded bespoke cotton bags are an excellent method to promote your
company’s logo and message. Second, they tie your brand with larger-than-life principles, such
as the importance of the environment.
Attract A Growing Audience
Generation Z is quickly becoming an important customer group for brands, and their purchasing
power will skyrocket over the next decade. Values are one of Gen Z’s distinguishing
characteristics. According to one survey, 72 per cent of Generation Z consumers were willing to
pay more for companies that exhibited a commitment to beneficial social and environmental
effects. So, if you want to attract this rising market, you must demonstrate your principles
through practical action, such as switching from plastic bags to eco-friendly cotton bags.
Attract New Employees & Increase Retention
Switching to cotton bags, for example, can make a significant difference in your employees’
appeal and devotion to your business. When you create a reputation for being a responsible and
sustainable company, you will attract an increasing number of employees who share your values.
You also retain more of your current employees who want to work for a firm that makes a
difference in the world.
Reduce Pesticides & Toxic Waste
By using eco-friendly cotton bags, your company is no longer supporting firms that hurt the
environment. Eco-friendly cotton, also known as organic cotton, is grown without pesticides,
herbicides, or chemical fertilisers. This has a lower environmental impact and is a more robust
option for your customers.
Natural canvas cotton bags are more appealing to use than plastic bags. Replacing your bags with
higher-quality alternatives ensures a positive consumer experience and brand recognition.
Your competitors are unlikely to be using eco-friendly cotton bags. Most of them are still likely
to use plastic bags and packaging. Using eco-friendly, high-quality bags will make your
company’s brand and principles stand out to customers. And when your brand is distinct, you can
easily distinguish yourself from the competitors and possibly demand a more fantastic price.
Keep Waste Out Of Landfill and Oceans
Because 91% of plastic garbage is not recycled, it ends up in landfills and the ocean, where it can
take hundreds of years to degrade. It’s heartbreaking to witness what this is doing to the world’s
ecosystem, wildlife, and communities. It is up to enterprises to take the lead and eliminate
excessive plastic use.
Increase Product Life Span and Lifecycle
The environment is critical, but your solution must be long-term for your organisation. The good
news is that cotton bags last much longer than plastic bags so that customers will reuse them
repeatedly. In addition, cotton can survive for years because it is so strong. As a result, your bags
can serve as a terrific long-term investment in increasing brand awareness, with visibility on
your branded totes wherever they are used.
Promote Biodegradable Options
When something is labelled biodegradable, it means it degrades into carbon dioxide, water, and
natural minerals that the soil can absorb.
Provide Versatile and Flexible Packaging
Cotton bags provide your customers with a varied packaging alternative. They are more robust
than plastic bags and can handle more oversized loads. Offering flexible packaging is an
excellent approach to add value to your consumers’ purchases.
A robust and durable cotton tote bag can save you money by replacing numerous other
packaging products in some circumstances. It can also cut down on the amount of time your
employees spend on the packaging. The investment per bag may be higher than usual, but it will
pay off in the long run.
At Daks, assessing the sustainability of a product in its complete life cycle is key in our
commitment to the environment. We measure the impact of raw material right from its harvest to
the carbon emissions generated during the production phase.
By working with stakeholders across our value chain we ensure that sustainability is embedded
into each process that’s transforming our raw materials into the finished product.